Tenure with Crosland
Since 2000

Professional Experience
Julianne McCollum’s responsibilities include management of corporate marketing, advertising and public relations functions. In addition, she oversees the Information Technology department and all internal and external websites, SEO/PPC and graphic design. Her analytical responsibilities include reporting and monitoring demographic and economic research, relying upon her 12 years of experience in the real estate market. She acts as a central service provider and information source for all divisions as well as manages our third-party public relations and marketing vendors. Prior to joining Crosland, Julianne was a market analyst with Trammell Crow Company in their National Market Research & Strategic Planning group. She started her real estate career with Faison & Associates.

Affiliations and Accreditations

• Urban Land Institute, Member, Young Leaders Group
• American Marketing Association, Charlotte Chapter
• U.S. Green Building Council, Member
• International Council of Shopping Centers, Member
• Leadership Charlotte Graduate, Class of XXVII
• Charlotte Association of Research and Planning Professionals, Member
• North Carolina Dance Theatre, Board of Trustees
  • Opening Night Insiders Board, Chair Emeritus
  • Runway for the Ballet, Event Chair
  • Marketing Committee, Member
• Babcock Graduate School of Business Alumni Admissions Council
• ASC Latino Arts Initiative Steering Committee
• United Way Young Leaders

Education
M.B.A., Babcock Graduate School of Management, Wake Forest University
B.S., Consumer Sciences & Retailing, Purdue University