A Dedicated Team

At Crosland, we know that a property’s success is ensured by the collective skills and abilities of the team that is put in place to execute the plan. Below is the leadership team who provide oversight to Crosland’s valuable real estate assets.
Click on a name for more information.

Adam Ford

Adam Ford

President / General Manager & Chief Financial Officer

Tenure with Crosland: Since 2004

Professional Experience:

Adam currently oversees the operations of the entire organization. He is focused on maximizing value of the company’s portfolio to include disposition, recapitalization and strategic investments. He is responsible for asset management, financial reporting, annual business planning, and budgeting.

Adam began his tenure at Crosland as the Vice President of Operations in the Residential Division. In this role he directed Crosland’s 120 person property operations team which managed more than 30 properties and 5,000+ units. Adam was also responsible for the division’s existing project financing, fee managed portfolio, and acquisition/disposition strategy and execution. During his time in operations he oversaw transactions totaling more than $120 million. Following a period of involvement working in development with the company’s multi-family division, Adam served as the Chief Operating Officer of Crosland’s Southeastern Investment Fund where he directed Crosland’s efforts in acquiring and enhancing the value of land investments as part of the Fund – a joint venture with Northwestern Mutual Life Company.

Prior to joining Crosland, Adam worked with management consulting firm Bain & Company, where he provided strategic counsel to clients in a variety of industries. He also worked for six years as an executive in customer business development for Procter & Gamble.

Affiliations and Accreditations:

  • Greater Charlotte Apartment Association, Former Member of the Board of Directors and Past President
  • CNL Lifestyle Properties, Inc., Current Member of the Board of Directors and Audit Committee
  • Right Moves for Youth, Former Board Member

Education:

  • M.B.A., Harvard Business School
  • B.S. with honors, Business Administration, University of North Carolina at Chapel Hill
Katie Hardman

Katie Hardman

Vice President and Director of Taxation

Tenure with Crosland: Since 2002

Professional Experience:

Katie’s responsibilities at Crosland include management of all federal, state and local tax consulting and compliance. Prior to joining Crosland, Katie was employed by ProLogis as Vice President where she headed the tax department for the $7 billion market cap Real Estate Investment Trust with global operations. She was also responsible for ProLogis’ tax activities while employed by Security Capital Group, which initially owned 100% of ProLogis. Before joining Security Capital, Katie was a staff tax accountant for Coopers & Lybrand.

Affiliations and Accreditations:

  • CPA-North Carolina

Education:

  • Master of Professional Accountancy, University of Texas at Austin
  • Bachelor of Business Administration, University of Texas at Austin
Myra Zweier

Myra Zweier

Vice President of Accounting and Financial Reporting

Tenure with Crosland: Since 1999

Professional Experience:

As the Vice President of Accounting and Financial Reporting, Myra is responsible for the accounting, systems and reporting activities supporting the operations of the company. Myra joined Crosland in 1999 as controller, and later advanced to financial reporting before serving as Vice President. Myra practiced accounting as an auditor with Ernst & Whinney from 1980-1984 before moving on to a number of finance positions, primarily manager and controller, with Clariant Corp. from 1984-1999.

Affiliations and Accreditations:

  • CPA-North Carolina since 1983

Education:

  • Bachelor of Accounting, Wake Forest University
David Arnold

David Arnold

Manager – Forecasting & Analysis

Tenure with Crosland: Since 2006

Professional Experience:

As Crosland’s Manger of Forecasting and Analysis, David assists with preparing financial forecasts and valuations for the company’s existing portfolio, as well as analyzing its financial and operating structures. In this role, David also assists with creating Crosland’s annual budget forecast and providing up to date reporting of actual and forecasted financials for investments.

Prior to joining the Charlotte office in 2009, David served as a Project Analyst for Crosland’s Community Development Division in Florida, where he conducted market research for project positioning, underwrote projects for potential acquisition and prepared the annual budgets for its various active communities.

Affiliations and Accreditations:

  • Bergstrom Council – The University of Florida’s Bergstrom Center for Real Estate Studies
  • Urban Land Institute
  • Home Builder’s Association of Central Florida – Developer’s Council (2006-2008)
  • Urban Land Institute – Young Leaders Orlando Chapter – Special Projects Committee (2007-2008)
  • University of Florida Friends & Alumni of Real Estate, Former Chairman, Central Florida Region (2008-2009)

Education:

  • Masters of Science, Business Administration – Real Estate, Bergstrom Center for Real Estate Studies, University of Florida
  • Bachelors of Science, Political Science, University of Florida
Cindy Peoples

Cindy Peoples

Executive Assistant/Office Manager

Tenure with Crosland: Since 2007

Professional Experience:

In addition to supporting the General Manager/CFO, Cindy manages all aspects of daily office operations, performs numerous accounting responsibilities and assists with corporate/finance projects as needed. Prior to her current roles, Cindy was in the company’s mixed-use division where she served as Executive Assistant to the division president. While in that position, she was also heavily involved with marketing efforts, selection and coordination of interior and exterior finishes, and design and installation of project signage for one of the division’s primary developments. Cindy also acted as Property Manager for several single-family rental properties within the mixed-use portfolio.

Prior to joining Crosland, Cindy was the Assisted Housing Coordinator and the Executive Assistant to the CEO at Givens Estates Continuing Care Retirement Community in Asheville, NC.

Affiliations and Accreditations:

  • LEED© Accredited Professional with Interior Design + Construction Specialty Designation
  • Assisted Housing Manager® Certification
  • Notary Public, State of North Carolina
  • Life Member, General Alumni Association, University of North Carolina at Chapel Hill
  • Life Member, Alpha Phi Omega National Service Fraternity

Education:

  • Bachelors of Science, Business Administration, University of North Carolina at Chapel Hill
 

CHAIR EMERITUS

John Crosland, Jr., learned the business from the ground up. Taking the reins from his father in 1965, he turned Crosland into one of the leading real estate companies in the Southeast. His distinguished career earned him numerous industry honors including induction
into the National Housing Hall of Fame.

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